The Visual Mba: Two Years of Business School Packed into One Priceless Book of Pure Awesomeness

The Visual Mba: Two Years of Business School Packed into One Priceless Book of Pure Awesomeness

by Jason Barron
The Visual Mba: Two Years of Business School Packed into One Priceless Book of Pure Awesomeness

The Visual Mba: Two Years of Business School Packed into One Priceless Book of Pure Awesomeness

by Jason Barron

Paperback(Reprint)

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Overview

Jason Barron spent 516 hours in class, completed mountains of homework, and shelled out tens of thousands of dollars to complete his MBA at the BYU Marriott School of Business. Along the way, rather than taking boring notes that he would never read (nor use) again, Jason created sketch notes for each class—visually capturing the essential points of his education—and providing an engaging and invaluable resource.
 
Once finished with his MBA, Jason launched a widely successful Kickstarter campaign distilling these same notes into a self-published book to help aspiring business leaders of all backgrounds and income levels understand the critical concepts one learns in business school.
 
Whether you are thinking about applying to business school, are currently in college studying business, or have always wondered what is taught in an MBA program, this highly entertaining and visual book is for you.
 

Product Details

ISBN-13: 9780358343646
Publisher: HarperCollins
Publication date: 04/07/2020
Edition description: Reprint
Pages: 208
Sales rank: 276,962
Product dimensions: 5.90(w) x 8.90(h) x 0.60(d)

About the Author

JASON BARRON received his MBA from Brigham Young University in 2017. He is currently a senior product manager for a major nonprofit organization where he creates innovative products that provide optimal user experiences. When he is not sketchnoting or spending time with his wife and five kids (his favorite hobby), he is taking photos, creating something, or coming up with new ideas. He lives in Riverton, Utah, not far from Salt Lake City.

Table of Contents

Preface ix

Author's Note xi

Chapter 1 Leadership 1

Chapter 2 Corporate Financial Reporting 11

Chapter 3 Entrepreneurial Management 23

Chapter 4 Managerial Accounting 33

Chapter 5 Business Finance 39

Chapter 6 Marketing 45

Chapter 7 Operations Management 55

Chapter 8 Strategic Human Resource Management 61

Chapter 9 Business Negotiations 69

Chapter 10 Strategy 77

Chapter 11 Business Ethics 89

Chapter 12 Entrepreneurial Finance 95

Chapter 13 Judgment and Decision Making 109

Chapter 14 The General Manager's Role 119

Chapter 15 Strategic Thinking 133

Chapter 16 Creativity and Innovation 141

Chapter 17 Startup Marketing Essentials 153

Chapter 18 Performance and Incentives 169

Chapter 19 Global Management 177

Chapter 20 Putting It All Together 183

Closing Thoughts 188

References 189

Acknowledgments 194

About the Author 195

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