Table of Contents
Author's Note 13
Introduction: How I Became a Speaker 14
About This Book: What's in It and Who Is This Guy? 19
The Speaker Success Roadmap: Five Steps to Becoming a Successful Speaker 24
Step 1 Select a Problem to Solve 29
1 Choose an Industry 33
2 Identify an Interest 45
3 Speak with Integrity 58
Step 2 Prepare and Deliver Your Talk 65
4 How to Pick the Right Type of Talk 67
5 How to Create a Great Talk 82
6 What to Do before You Step Onstage 99
7 How to Use Technology and Other Tools 116
8 How to Deliver a Talk without Boring Your Audience to Tears 131
9 What to Do after You're Done 151
Step 3 Establish Your Expertise 159
10 Developing a Speaker Brand 161
11 Getting a Great Demo Video 170
12 Setting Up Your Speaker Website 176
Step 4 Acquire Paid Speaking Gigs 185
13 Finding Paid Speaking Gigs 187
14 Reaching Out to Potential Clients 203
15 Closing the Deal 218
16 Customer Service and Repeat Business 232
Step 5 Know When to Scale 243
17 Diversifying Your Income Streams 245
18 Creating Your First Product 257
19 Selling from Stage and Other Ways to Monetize 268
Conclusion 275
Acknowledgments 278
